Thief finally decided to participate in a trade show after much debate, and boy did we get what we asked for. The CABOOM show in Beverly Hills was like licking a cactus. Yes, it was that bad. Either (1) the organizers of this year's event were completely distracted by missing a Shepard Fairy sighting in Los Feliz, or (2) they had no idea what they were doing. We think the latter. The choice to have a boutique style trade show the same weekend as a major trade show produced by a national brand such as DWELL is the first on the list. Spillover was the idea. Uh yeah. At $25 bucks a pop and a fifteen mile spin down the lovely 10 freeway in June, on a weekend. Strike one. Giving half of your booths away at next to nothing last minute without so much as an apology to the vendors that paid full, thinking they would not find out. Always the best way to build vendor trust. Strike 2. Not advertising the show in the LA Weekly the weekend of the show. Let's see, the paper is free and it hits newstands on Thursday mornings. Why pay to advertise an event when you can keep the money and hire F-bomb dropping 19 year old DJ's! Strike 3.
We should have stuck to our gut feeling and spent our money on building something. And if anybody reading this even gets a little bit of an idea to ever go to or participate in a CABOOM show, call us or come on down. We can smack you one and save you a ton of cash at the same time.
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